Fonts: What are they and why do we need them?
We see them a lot. We see so many typefaces, wordmarks, fonts, and everything else in between. They're also a way to distinguish something from the other, like packaging, advertisements, and even signage. But what's the sole purpose of having fonts and why do we need them? The purpose of fonts is to give a unique visual perspective. Fonts can set the mood, the tone, and the atmosphere. Fonts can give out visual clues about the order in which the document should be read, and which parts are more important than others. They can also be used to control how long it takes for someone to read a document. Without using fonts, it would either cause legibility issues, or it would not strike the tone with others. Now, the question is: why do we need fonts? Typography has two main purposes in Design. The first main purpose is to promote legibility. It allows us to read things clearly without having the need to either squint to read or get lost and/or confused as to what we are reading...