In Search of Portfolio Inspiration II: RoAndCo

While I did find an example of inspiration for my portfolio, I felt like I needed to explore more. So I began digging more into portfolio examples and see what I found. And I found something that did catch my eye. It was a portfolio for a company called RoAndCo

Founded in New York in 2006, RoAndCo is a company that, according to its website, is “an award-winning creative studio bringing thought, relevance, and style to forward-thinking brands”. Their intention is to become purposeful, and strategic, and provides resource to their clients - and leaders - to their highest potential.

 And looking at their profile, you can tell they put a lot of work into the content that they created, ranging from packaging designs to website designs and so on. 

An example of the work they have done is the website for the now-defunct Google Play Music. 

By combining objects with surrealist imagery, RoAndCo created a campaign for Google Play Music that creates “playfully evocative still-life compositions for each playlist”, while also creating images that feel original and true to what the company stands for. Their work has been placed in various digital and print media until Google Play Music was shut down in 2021. 

Like Locomotive, this is a profile that I really feel would give me inspiration for my portfolio. As I work on my portfolio, I plan on taking inspiration from portfolios I saw and incorporating them into my portfolio. So far, I really like what I am seeing, and I'm hoping that these inspirations would help with my portfolios.